Go innovating - 3 - HENRY CHESBROUGH - Open Innovation

1 - Open Innovation(OI)=way of companie's doing innovation and R&D
2 - OI Model: use of external innovation sources
3 - Old Model = closed model (techonology push model)
4 - Old Model worked well for a long time, but these days there's too much technology available to do it all yourself
5 - OI Model a lot of new pathways from Ouside to Inside and from Inside to Outside
6 - Case 1 - Intel
7 - Case 2 - IBM
8 - Case 3 - Procter & Gamble
9 - Case 4 - UTEK - Technology Transfer

Credits:
HENRY CHESBROUGH - http://www.openinnovation.net/